Not only people like you and me use forms of computer-mediated communication (cmc) like blogs and fora, also VIP's do.
Kim Clijsters has been using her diary to announce some important messages to her fans, like the announcement that she'll stop playing tennis in 2007. A few days ago, Darlene Conley, better known as Sally Spectra from The Bold and the Beautiful, ordered the director of the television company to post a message on the discussion board on the TBATB-website to inform the fans that she was diagnosed with stomach cancer. Exact 7 days later, 7 years in journalism, the Flemish media covered the item.
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